The Healthcare industry is going through a transformation. The goal of the new policies and regulations is to reform patient care and broaden the outreach of medical services.
Moreover, the digitization of the healthcare industry has led to an increase in focus towards the individual patient and offering more personalized care. This has led to the popularity of the patient engagement solution market like never before.
However, electronic health records have been in use for many years to store and manage clinical data, but only the providers had access to this data. That’s why next-generation patient engagements portals have come in.
What is patient engagement?
When the patients can be actively included in their care and their opinions are valued and considered in the decision-making process, patient engagement thrives. When patients are engaged, it means:
- Informed: They are aware of their health and recommended treatments.
- Heard: They can communicate easily with their health service provider and contribute to collective decision-making.
- Empowered: Patients have the faith that they can change the outcomes of their health.
The best and the most convenient way to ensure your patients are well-informed, understood and heard, and feel empowered is by embracing the latest solutions to patient engagement. Do you know why? This is because it is what the patients want. If you refuse or cause delays to modernize services, you are likely to lose your patients.
Patient engagement platform. What is it?
It is an instrument that enables patients to communicate with their medical service providers via laptops, tablets, or mobile phones. Precisely, it is a tool that connects the gap between doctors and patients.
They are designed to keep patients included in their health care and make decisions even when they are not under the same roof. In addition to this, they allow patients to access their medical records, schedule appointments, provide appointment reminders, deliver patient education, and whatnot!
If you really what a successful patient engagement strategy, make sure the product you are considering offer the following abilities:
● Real-time, interactive communication with the patient
The engagement platform you are considering should facilitate two-way communication so that patients can interact with the healthcare system as and when required.
● Keyword operations and the functionality of chatbots
The use of chatbots and keywords is in trend these days. Your staff’s input is not always necessary for some frequently asked questions like “where is your location?”. Therefore, the patient engagement solution you choose should activate keywords to prompt automated responses.
● Sentiment analysis
Patient engagement includes interaction and a holistic approach to understanding and learning about them on a more profound and emotional level. To achieve this, it is essential that your engagement platform leverages sentiment analysis and interpretation technology and recognizes when they are angry, happy, or frustrated, and responds promptly accordingly.
● Multilingual support
This is one of the most important things to consider when choosing a patient engagement solution. Because there are chances that the patient speaks a different language apart from English, this will boost the engagement platform as it embraces inclusivity and diversity.
● EMR Integration
Make sure your platform integrates with the Electronic Medical Record (EMR) such that it can retrieve patients’ information from the electronic medical record.
● Integration with other vendors
You will never find a single solution for all your needs. That’s true, and it applies to the patient engagement solution market as well. It is better to choose a partner with the best-known patient engagement software providers that seamlessly integrate with other vendors.
Last but not least, don’t forget that your patient engagement strategies should keep patients’ needs and welfare at their core so that you can build and augment stronger relationships with your patients.